Social media is definitely the buzz right now in the insurance industry. You won’t find a trade publication that doesn’t mention its importance and necessity. Missing from these articles, though, is a discussion on how to generate qualified leads from social media.
For insurance agencies, social media presents its own set of unique challenges. The biggest of which is how to effectively engage your audience when you have a product that consumers aren’t typically too excited to learn more about.
So the question is how do you turn your social media “Fans” into prospects, customers, and ultimately advocates for your agency?
We can not only show your agency how to set up your social media efforts, but we can also take them over if you prefer. We have developed a 5-step process to attract fans to your company’s page and ultimately convert them into prospects and customers.